{Designer: Experience & AI Strategy, Transformation, Creative Direction, Leadership} + Entrepreneur

Osiris
Santos

Good design is good business.
— Thomas Watson Jr

About Me

Designer with a knack for business, Innovation, & Collaboration.

Multidisciplinary strategist, designer & AI consultant. Specialist in rethinking products, spaces, and services, shaping new business models and bringing new concepts to life.

Over 15 years in designing products and services for people – with people – across a diverse range of industries.

I'm energized by developing strategic ideas and translating them into tactical plans. I apply a diverse set of methods and skills to drive a vision from conception to execution, and to impact positively both business and users.

 

Brands I'VE WORKED WITH

 
 
 
 

Work

CASE STUDIES & PRODUCT SPOTLIGHT

Every great design begins with an even better story. Below you will find few projects highlighting crucial steps of my design process, the challenges, and how I solved it.

The information in these case studies is my own and does not necessarily reflect the views of U.S. Bank, The Walt Disney Studios, Americann Made, Electronic Arts, or Arthrex.

NEXT-GENERATION PREOPERATIVE PLANNING

- Arthrex

A software redesign to support a modern Unity-based experience for a web & iPad, with a mobile companion app.

Defining Color: Principles, Theming, Design Tokens

- U.S. Bank

Shaping design tokens, from research to implementation, for theming flexibility across 1500+ brands.

HOTBOX RETAIL STORES: EXPERIENCE & SERVICE DESIGN

- Hotbox (Americann Made)

Reimagining real-world experiences, service design, design systems, & product education for dispensaries.

 
 

Recommendations

“I worked with Osiris on U.S. Bank's design system, and I would highly recommend working with him! He's a pro at understanding complex problems and creating imaginative solutions. He can take on research and ideation as well as technical implementation. One of my favorite things about having Osiris on the team was his natural skill as a connector. As a connector, he brings others along throughout his process to reach higher levels of output and a stronger team culture. He brings people together and brings up the whole team through his openness and collaboration. He connects people and also concepts from the forefront of the industry he's working in to inspire others and move the team forward.“

Beau Ulrey

Sr Design System Manager, VP, U.S. Bank


“Osiris is one of the most creative, talented and passionate individuals I have ever had the pleasure of working with. He is the total package: a defender of design principles, a usability scholar, a champion for his team, and an open-minded collaborator. He is a strong leader and teacher, an analytical thinker, and a problem solver. While working with Osiris I was constantly impressed by his production talent and ability to understand and execute big picture business goals using creative strategy and skillful design. He was our voice of reason when people were freaking out about changing timelines, and the voice of fun and inspiration when we were losing steam. Anyone would be lucky to have Osiris on their project in any capacity.”

Karen Neicy

Senior Copywriter & SEO Strategist, Bizhappy


“Osiris is unshakably ambitious by nature and one of the most incredibly intelligent, talented, and dependable people I've ever worked with. He can quickly learn new systems and business objectives and then produce strategies and detailed solutions that create significant value. He articulates his vision in a comprehensive yet easy-to-digest manner… A big example is how he advocated for and drove organizational impact with design thinking. His role was unique here, as he founded and lead the design, marketing, development, & analytics teams, founded our experience and human behavior lab focused on our retail experiences, digitalized our regulatory processes (ex. erp systems, POS, cultivation), and additionally drove innovation by improving processes and products across our verticals (ex. cultivation, manufacturing, retail, and distribution). Osiris has an incredible ability to navigate a lot of ambiguity within this rapidly changing industry (& situations) calmly, continuously adding value, both to the bottom line, operations, and culture. His gregarious personality is contagious; making him a joy to be around while his straightforward, candidly honest, practical, and rational approach make him a great leader.”

Andrey S.

Owner/Operator, Americann Made

 

Let’s Talk

 

You can reach me in a variety of ways, if this form is not your thing, you can shoot me an email or send me a message on Linkedin.